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Torsten Tomczak,Sven Reinecke,Johanna Gollnhofer

Strategic Marketing: Market-Oriented Corporate and Business Unit Planning

Strategic Marketing: Market-Oriented Corporate and Business Unit Planning

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  • Condition: Brand new
  • UK Delivery times: Usually arrives within 2 - 3 working days
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Format: Paperback / softback
Length: 200 pages
Publication date: 26 April 2026
Publisher: Springer Fachmedien Wiesbaden


Dimension: 240 x 168 (mm)
ISBN-13: 9783658505769
Edition number: Second Edition 2026

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