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Varun Gupta

Strategic Value Proposition Innovation Management in Software Startups for Sustained Competitive Advantage: A Strategic Tool for Competitive Advantage

Strategic Value Proposition Innovation Management in Software Startups for Sustained Competitive Advantage: A Strategic Tool for Competitive Advantage

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  • More about Strategic Value Proposition Innovation Management in Software Startups for Sustained Competitive Advantage: A Strategic Tool for Competitive Advantage

Format: Paperback / softback
Length: 107 pages
Publication date: 19 November 2023
Publisher: Springer International Publishing AG

This book aims to increase the success rates of startups by focusing on value proposition innovation, which is propelled by the involvement of potential consumers as well as other resources such as freelancers and strategic relationships with academia.


Dimension: 240 x 168 (mm)
ISBN-13: 9783031183249
Edition number: 1st ed. 2022

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