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Marwin Bayer

Strategische CEO-Haltungskommunikation: Entwicklung und Validierung eines Managementtools fur Kommunikationsverantwortliche

Strategische CEO-Haltungskommunikation: Entwicklung und Validierung eines Managementtools fur Kommunikationsverantwortliche

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  • Condition: Brand new
  • UK Delivery times: Usually arrives within 2 - 3 working days
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  • More about Strategische CEO-Haltungskommunikation: Entwicklung und Validierung eines Managementtools fur Kommunikationsverantwortliche

Format: Paperback / softback
Length: 201 pages
Publication date: 24 December 2024
Publisher: Springer-Verlag Berlin and Heidelberg GmbH & Co. KG

Angesichts einer Zeit, die von Komplexität, Uneinigkeit und Polykrisen geprägt scheint, stehen Unternehmen und Chief Executive Officers (CEOs) vor der herausfordernden Aufgabe, ihre ökonomischen Interessen mit den vielfältigen Ansprüchen ihrer Stakeholder in Einklang zu bringen, um den Unternehmenserfolg zu sichern.


Dimension: 210 x 148 (mm)
ISBN-13: 9783658469481

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