Sustainability Communication across Asia: Fundamental Principles, Digital Strategies and Community Engagement

Sustainability Communication across Asia explores the core components of environmental communication in Asian nations, examining fundamental principles, digital strategies, and the role of language and community engagement. It features underpinning ideologies, prevalent trends, and green efforts adopted by selected Asian communities, with examples from Western experiences.

Format: Paperback / softback
Length: 238 pages
Publication date: 30 December 2022
Publisher: Taylor & Francis Ltd

Sustainability Communication across Asia is a comprehensive guide that delves into the essential aspects of environmental communication within the diverse tapestry of Asian nations, including Indonesia, Malaysia, the Philippines, Thailand, and China. This book offers readers a insightful perspective on the issues, challenges, and strategies associated with sustainability communication in Asia, exploring fundamental principles, digital strategies, and the profound role of language, as well as community engagement.

The first part of the book provides a solid foundation by delving into the underpinning ideologies of sustainability communication. The authors then embark on an exploration of the prevailing trends and approaches in sustainable communication within the digital realm, examining the Internet in general, social media, and gaming platforms. This section sheds light on how these platforms are being harnessed to promote sustainability and environmental awareness.

Furthermore, the book delves into the green efforts adopted by selected Asian communities, the role of communication in driving these initiatives, and the societal impacts that result. Readers will be introduced to a wealth of related examples of Asian sustainability cases and issues that may differ from Western experiences. Topics such as environmental gamification, edutainment, and sustainability communication are presented and elaborated upon in depth by 21 writers with industrial and academic backgrounds.

Practical and inspiring, Sustainability Communication across Asia is a valuable resource for students and scholars of sustainability and environmental communication, as well as Asian studies in general. It provides a wealth of knowledge and insights that will enhance understanding and promote sustainable practices in the region and beyond.

Weight: 471g
Dimension: 234 x 156 (mm)
ISBN-13: 9781032314198