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Sustainability Marketing in Emerging Economies: Conceptual and Empirical Perspectives

Sustainability Marketing in Emerging Economies: Conceptual and Empirical Perspectives

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  • More about Sustainability Marketing in Emerging Economies: Conceptual and Empirical Perspectives

Format: Hardback
Length: 344 pages
Publication date: 01 March 2025
Publisher: Springer International Publishing AG

This book addresses the environmental, social, and economic challenges that corporations in emerging economies face, focusing on sustainability marketing as a paradigm-shifting approach.


Dimension: 210 x 148 (mm)
ISBN-13: 9783031834639

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