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Asian Development Bank

Sustainable Tourism After COVID-19: Insights and Recommendations for Asia and the Pacific

Sustainable Tourism After COVID-19: Insights and Recommendations for Asia and the Pacific

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  • More about Sustainable Tourism After COVID-19: Insights and Recommendations for Asia and the Pacific

The COVID-19 pandemic has significantly impacted tourism in Asia and the Pacific, and this publication offers six pathways for promoting systemic change to contribute more effectively to the Sustainable Development Goals. It provides concrete recommendations for policymakers and industry stakeholders to leverage tourism for sustainable development and a green recovery.

Format: Paperback / softback
Length: 92 pages
Publication date: 30 May 2022
Publisher: Asian Development Bank


This comprehensive publication delves into the intricate dynamics of tourism in Asia and the Pacific, exploring the profound impacts of the coronavirus disease (COVID-19) pandemic on the region's tourism industry and offering insightful strategies for its revitalization and contribution to the Sustainable Development Goals (SDGs). The report underscores the urgent need for a transformative shift within the sector, emphasizing the adoption of a value-driven approach, the pursuit of decarbonization efforts, the promotion of tourism-led regeneration, the enhancement of governance structures, and the integration of sustainable finance principles. Through a detailed examination of these six pathways, the report provides concrete recommendations for policymakers and industry stakeholders to leverage the immense potential of tourism to foster sustainable development and drive a green recovery in Asia and the Pacific.

The COVID-19 pandemic has had a devastating impact on the tourism industry in Asia and the Pacific, leading to a significant decline in visitor numbers, revenue, and employment. The report highlights the urgent need for policymakers and industry stakeholders to adopt a proactive and collaborative approach to reset the sector and contribute more effectively to the SDGs. One of the key recommendations is the adoption of a value-driven approach, which emphasizes the creation of sustainable value for all stakeholders, including tourists, local communities, and the environment. This approach requires a shift towards low-carbon and environmentally sustainable tourism practices, as well as the promotion of responsible tourism behavior and the empowerment of local communities.

Another important recommendation is the pursuit of decarbonization efforts within the tourism sector. The report recognizes that tourism is a significant contributor to greenhouse gas emissions, and calls for the adoption of sustainable practices such as renewable energy sources, energy efficiency measures, and waste reduction. This will not only help to reduce the sector's environmental footprint but also create new job opportunities and promote economic growth.

Tourism-led regeneration is another key pathway for promoting sustainable development in Asia and the Pacific. The report suggests that tourism can be used as a catalyst for economic development, job creation, and community empowerment. By promoting tourism-related activities such as heritage conservation, cultural exchange, and sustainable agriculture, policymakers and industry stakeholders can create new opportunities for local communities to benefit from the tourism industry.

Improved governance structures are also essential for promoting sustainable tourism in Asia and the Pacific. The report calls for the establishment of effective governance mechanisms that prioritize the sustainable development of the sector, including the development of policies, regulations, and incentives that support sustainable tourism practices. This will require collaboration between policymakers, industry stakeholders, and local communities to ensure that the benefits of tourism are shared equitably and that the negative impacts are minimized.

Sustainable finance is another critical component of the reset strategy for the tourism industry in Asia and the Pacific. The report suggests that policymakers and industry stakeholders should prioritize the integration of sustainable finance principles into their operations and investment decisions. This includes the use of green bonds, sustainable investment funds, and other financial instruments that support sustainable development goals.

In conclusion, this comprehensive publication provides valuable insights into the impacts of the COVID-19 pandemic on the tourism industry in Asia and the Pacific and offers actionable recommendations for its reset and contribution to the SDGs. By adopting a value-driven approach, pursuing decarbonization efforts, promoting tourism-led regeneration, enhancing governance structures, and integrating sustainable finance principles, policymakers and industry stakeholders can leverage the immense potential of tourism to foster sustainable development and drive a green recovery in the region.

Weight: 333g
Dimension: 298 x 216 (mm)
ISBN-13: 9789292692568

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