The Digital Marketing Planner: Your Step-by-Step Guide

This handy planner provides a step-by-step guide to creating a digital marketing plan, including assessment, strategy, objectives, resources, and presentation. It is based on the author's personal experience and includes a Zoom case example, interactive activities, and a textbook for deeper coverage.

Format: Paperback / softback
Length: 160 pages
Publication date: 01 February 2022
Publisher: SAGE Publications Ltd

Are you ready to take your business to the next level with digital marketing? Look no further! This comprehensive guide will walk you through every step of creating your own digital marketing plan. From assessing your company and setting strategy and objectives, to planning resources and presenting your work, we've got you covered.

But that's not all! We've also included 'Annmarie's Advice,' where the author shares her personal experience of digital marketing and offers extra hints and tips to help you succeed.

This handy planner will instill you with the knowledge, skills, and confidence you need to form and implement your own strategic plan. At each step, you'll:

Learn all the key information you need to succeed.
See theory in practice through the running Zoom case example.
Apply what you've learnt through 50 interactive activities to build your plan.

And if you're looking for even more in-depth coverage of digital marketing, we recommend checking out the accompanying textbook, Digital Marketing: Strategic Planning & Integration. Both books can be purchased together in a discounted pack to save you money.

So what are you waiting for? Start your journey to digital marketing success today!

Weight: 228g
Dimension: 148 x 209 x 20 (mm)
ISBN-13: 9781529742787