AlessandroCaliandro,Alessandro Gandini,Lucia Bainotti,Guido Anselmi
The Platformisation of Consumer Culture: A Digital Methods Guide
The Platformisation of Consumer Culture: A Digital Methods Guide
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- More about The Platformisation of Consumer Culture: A Digital Methods Guide
Format: Paperback / softback
Length: 280 pages
Publication date: 01 December 2025
Publisher: Taylor & Francis Ltd
This book offers a unique methodological guide for social and marketing scholars interested in understanding and using digital methods to explore the processes of platformisation of consumer culture unfolding on digital media.
Weight: 520g
Dimension: 234 x 156 (mm)
ISBN-13: 9781041188711
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