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The Research Contributions of Donald R. Lehmann to Marketing, Volume 3: Empirical Generalizations and Meta-Analysis

The Research Contributions of Donald R. Lehmann to Marketing, Volume 3: Empirical Generalizations and Meta-Analysis

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  • More about The Research Contributions of Donald R. Lehmann to Marketing, Volume 3: Empirical Generalizations and Meta-Analysis

Format: Hardback
Length: 422 pages
Publication date: 02 July 2026
Publisher: Springer International Publishing AG


Dimension: 235 x 155 (mm)
ISBN-13: 9783031880599

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