James Roper
The Rise of E-Commerce: From Dot to Dominance
The Rise of E-Commerce: From Dot to Dominance
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The Rise of e-Commerce is a comprehensive book that explores the origins, evolution, and astonishing ascendance of the online shopping industry. It is authored by James Roper, the founder of the UK's industry association for e-commerce (IMRG), and offers a fascinating glimpse at how a motley assemblage of inventions evolved into today's powerful e-retail industry.
Format: Hardback
Length: 304 pages
Publication date: 30 July 2023
Publisher: Pen & Sword Books Ltd
The incredible and influential tale of e-retail: its origins, evolution, and remarkable ascendance. Discover the trailblazers and companies that ventured into the uncharted realm of the virtual world, examine the groundbreaking technological advancements that paved the way, and embark on a journey to dominance in the ever-evolving online shopping industry.
As the founder of the UK's industry association for e-commerce (IMRG), author James Roper has been a guiding force since its inception. In this captivating book, Roper passionately advocates for the power of collaboration in innovation, playing a pivotal role in kickstarting the e-retail industry by methodically overcoming every obstacle that hindered its early growth.
Within these pages, Roper presents a fascinating exploration of how a diverse array of inventions converged, often in unexpected ways, to shape the awe-inspiring e-retail industry we know today. Packed with eye-opening facts and statistics, "The Rise of e-Commerce" is a must-read for anyone intrigued by the evolution of modern retailing.
Nick Robertson, Co-founder and Ex-CEO of ASOS, aptly sums up the significance of this book: "The Rise of e-Commerce is an essential read for anyone who is interested in the evolution of modern retailing."
Weight: 864g
Dimension: 165 x 243 x 28 (mm)
ISBN-13: 9781399063326
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