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PaulDunn,Ronald J.Baker

Time's Up!: The Subscription Business Model for Professional Firms

Time's Up!: The Subscription Business Model for Professional Firms

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  • More about Time's Up!: The Subscription Business Model for Professional Firms

Professional firms prioritize relationships, but their business model focuses on selling transactions and inputs. Times Up! provides a guide to building a more valuable firm where relationships and lifetime customer value are at the center, offering strategies to create customer lifetime values that exceed acquisition and retention costs, move customer relationships to the center, leverage the collective knowledge of customers, and provide transformations that elevate customers to their desired future.

Format: Hardback
Length: 400 pages
Publication date: 24 November 2022
Publisher: John Wiley & Sons Inc


Professional firms are built on relationships, but their predominant business model is centered on selling transactions and inputs rather than outcomes that deepen and strengthen these relationships. This approach can lead to a lack of focus on customer lifetime value and a limited understanding of how to create and capture value.

Times Up! offers a guide to building a more valuable firm, where relationships and lifetime customer value are at the center of how you create and capture value. By following these strategies, you can:

Create customer lifetime values that far exceed acquisition and retention costs.

Move customer relationships to the center of your firm.

Leverage the collective knowledge of your customers.

Elevate customers from where they are to their desired future by providing transformations, where the customer is the product.

Only uncommon offerings command uncommon prices.

Times Up! introduces you to a revolutionary new business model that transforms your firm, your teams, and your results with the customer right at the center of the process. This approach emphasizes the importance of building strong relationships, understanding customer needs, and providing exceptional value that exceeds expectations.

By adopting this customer-centric approach, professional firms can differentiate themselves from their competitors, attract and retain loyal customers, and achieve long-term success in a competitive market.

Weight: 612g
Dimension: 231 x 163 x 36 (mm)
ISBN-13: 9781119893523

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