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Ananya Rajagopal

Towards Cleaner Entrepreneurship: Bridging Social Consciousness and Sustainability

Towards Cleaner Entrepreneurship: Bridging Social Consciousness and Sustainability

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  • More about Towards Cleaner Entrepreneurship: Bridging Social Consciousness and Sustainability

This book explores cleaner entrepreneurship, which links to social issues and public policy, particularly in emerging markets. It presents a framework for sustainable entrepreneurship that can address issues such as poverty, access to healthcare, and gender inequality, and lays out future standpoints of green entrepreneurship and how global-local partnerships will encourage reverse innovation and collective business development projects.

Format: Hardback
Length: 175 pages
Publication date: 09 February 2023
Publisher: Springer International Publishing AG


This comprehensive book delves into the realm of sustainability, green, and eco-entrepreneurship, exploring what the author terms as "cleaner entrepreneurship," which also connects to social issues and public policy. Particularly in emerging markets, public policies have fostered the co-creation of sustainable entrepreneurial activities.

The book commences by examining sustainable entrepreneurship within the framework of the Sustainable Development Goals (SDGs) and provides a global outlook on entrepreneurship and social consciousness. It then presents a comprehensive framework that outlines how sustainable entrepreneurship can effectively address pressing issues such as poverty, healthcare accessibility, and gender inequality.

The book concludes by setting forth future perspectives of green entrepreneurship and emphasizing the role of global-local partnerships in fostering reverse innovation and collaborative business development projects. By undertaking a thorough exploration of these topics, this book offers valuable insights for scholars, policymakers, and entrepreneurs alike, contributing to the advancement of sustainable practices and the creation of a more inclusive and sustainable future.

Weight: 388g
Dimension: 210 x 148 (mm)
ISBN-13: 9783031248832
Edition number: 1st ed. 2023

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