Understanding Strategic Analysis: A Simple Guide to Choosing, Developing and Implementing Business Strategy

A more accessible and practical guide to strategic analysis and implementation, with cases and worked examples, is suitable for postgraduate Strategic Management programs, MBA, and Executive Education.

Format: Paperback / softback
Length: 140 pages
Publication date: 12 September 2023
Publisher: Taylor & Francis Ltd

A comprehensive and accessible guide to strategic analysis and implementation, this book serves as an ideal complement to the leading texts in the field. Designed for postgraduate students, MBA programs, and executive education, it offers a practical and insightful approach to strategic management.

Packed with real-world cases and practical examples, the book helps readers apply theoretical concepts to real-world situations. Each chapter provides a step-by-step framework for conducting strategic analysis, identifying opportunities, and developing effective strategies.

With its clear and concise writing style, the book is accessible to a wide range of readers, including those with limited prior knowledge of strategic management. It is an essential resource for anyone seeking to enhance their strategic thinking and decision-making skills in today's competitive business environment.

Whether you are a business student, professional, or executive, this book will provide you with the tools and knowledge you need to succeed in strategic management.

Weight: 288g
Dimension: 174 x 247 x 14 (mm)
ISBN-13: 9781032385112