Todd Bridgman,Stephen Cummings
Very Short, Fairly Interesting and Reasonably Cheap Book about Management Theory
Very Short, Fairly Interesting and Reasonably Cheap Book about Management Theory
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The Very Short, Fairly Interesting and Reasonably Cheap series offers an antidote to conventional textbooks, providing a critical and sophisticated overview of key issues and debates in management theory in an informal, conversational, and often humorous way. In Management Theory, Todd Bridgman and Stephen Cummings uncover enduring myths about famous theorists and generate new ways of thinking about management. Students can watch specially-curated videos on YouTube and lecturers can access PowerPoint slides for teaching.
Format: Paperback / softback
Length: 160 pages
Publication date: 24 November 2020
Publisher: SAGE Publications Ltd
The Very Short, Fairly Interesting and Reasonably Cheap (VSFIRC) series, conceived by Chris Grey, presents a refreshing alternative to conventional textbooks. Each book delves into a specific core area of the curriculum, offering a critical and sophisticated overview of the key issues and debates in an informal, conversational, and often humorous manner.
In Management Theory, Todd Bridgman and Stephen Cummings challenge enduring myths about renowned theorists, ranging from Adam Smith and Max Weber to Frederick Taylor, Mary Parker Follett, Abraham Maslow, and Kurt Lewin. By examining how these myths were established as the foundations of management, this accessible and engaging book opens up new avenues for thinking about what management could be in the present and future.
To enhance the learning experience, students can access a selection of specially curated, bite-sized videos titled "20 Insights on Management Theory." These videos provide concise explanations of key topics related to management theory, making it easier for students to grasp the concepts. Additionally, lecturers can visit https://study.sagepub.com/bridgman to access a range of PowerPoint slides that can be utilized in their teaching.
The VSFIRC series not only offers a valuable resource for students but also encourages a more engaging and interactive approach to learning management theory. By presenting the material in a relatable and entertaining way, it helps to demystify complex concepts and encourages students to think critically about the field. Whether you're a student seeking a deeper understanding of management theory or a lecturer looking to enhance your teaching materials, the VSFIRC series is a must-read for anyone interested in this dynamic and evolving discipline.
Weight: 180g
Dimension: 129 x 197 x 14 (mm)
ISBN-13: 9781526495136
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