Shulph Ink
Visual Media and Tourism
Visual Media and Tourism
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Tourism is all about visuals, which stimulate our imagination and drive us to take actions to realize our dreams. This book explores the relationships between nostalgia, film tourism, reality TV shows, and gastronomical tourism, and how modality and navigability influence tourists' behavioral intention. It is a pertinent reference book for subjects related to special interest tourism, such as film tourism, and helps readers become better informed on how visuals stimulate travel motivations, condition tourist behaviors, and affect travel experiences.
Format: Paperback / softback
Length: 148 pages
Publication date: 25 September 2023
Publisher: Taylor & Francis Ltd
Tourism is an immersive experience that goes beyond mere sight-seeing and encompasses a myriad of visual elements that ignite our imagination, transport us to fantastical realms, and inspire us to take action to bring these dreams to life. Through various forms of media content, including television dramas, reality shows, TV commercials, and movies, this book explores the intricate relationships between nostalgia, film tourism, the impact of reality TV shows on tourist experiences, and the sensory stimulation of visuals in relation to gastronomical tourism.
The findings presented in this book shed light on the psychological mechanisms that govern how modality and navigability influence tourists' behavioral intentions. By employing a balanced research methodology that combines qualitative and quantitative approaches, Visual Media and Tourism serves as a valuable reference book for students and scholars interested in the field of special interest tourism, particularly film tourism. It provides a comprehensive understanding of how visuals shape travel motivations, mold tourist behaviors, and ultimately impact travel experiences.
The chapters in this book were originally published as a special issue of the Journal of Travel & Tourism Marketing, further emphasizing its significance and authority in the field. Whether you are an undergraduate student embarking on a journey of exploration or a graduate student seeking to advance your knowledge in research methods, this book offers valuable insights and perspectives that will enhance your understanding of the power of visual media in shaping tourism experiences.
Weight: 453g
Dimension: 280 x 210 (mm)
ISBN-13: 9780367770143
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