We Don't Need Permission: How black business can change our world

Eric Collins, host of Channel 4's reality business show "The Money Maker," has written a book called "We Don't Need Permission: A 10-Step Guide to Transformative Entrepreneurship for Under-Represented People." The book provides a powerful 10-step guide to transformative entrepreneurship for under-represented people, focusing on embracing the unexpected, engaging in consistent and continuous acts of disruption, taking risks using data to mitigate the downside, leveraging what you know, becoming a convener, investing in women to create Alpha, selling your vision, making time-appropriate asks, and recruiting allies. Collins argues that investing in Black and under-represented entrepreneurs is the surest, fastest socio-economic game-changer for creating successful businesses and closing the inequality gaps that have hampered and continue to hinder Black people and all women.

Format: Paperback / softback
Length: 320 pages
Publication date: 01 June 2023
Publisher: Transworld Publishers Ltd

A powerful 10-step guide to transformative entrepreneurship for under-represented people from Eric Collins, host of the award-winning Channel 4 reality business show The Money Maker.

Eric Collins is one of the most powerful business people in Britain.

The Times

Step 1: Embrace the unexpected.
Step 2: Engage in consistent and continuous acts of disruption.
Step 3: Let go of small-think bigger, think global, and prepare for pitfalls.
Step 4: Take risks using data to mitigate the downside.
Step 5: Put your money where your mouth is, make your resources matter.
Step 6: Leverage what you know.
Step 7: Become a convener by making your mission bigger than yourself.
Step 8: Invest in women to create Alpha.
Step 9: Sell your vision, make time-appropriate asks, and don't forget to recruit allies.
Step 10: Always bet on Black.

At a time when half of Black households in the UK live in persistent poverty-over twice as many as their white counterparts-We Don't Need Permission argues that investing in Black and under-represented entrepreneurs in order to create successful businesses is the surest, fastest socio-economic game-changer there is.

Long-lasting economic empowerment-from education to health outcomes-is key to solving the multiple problems that result from systemic racism and sexism. And it is the best way to close the inequality gaps that have hampered and continue to hinder Black people and all women too. To address this problem head-on, Eric Collins co-founded venture capital firm Impact X Capital to invest in under-represented entrepreneurs in the UK and Europe.

In We Don't Need Permission, Collins identifies ten essential steps that entrepreneurs can take to succeed in business, regardless of their background or circumstances. These steps include embracing the unexpected, engaging in consistent and continuous acts of disruption, letting go of small-think bigger, think global, and preparing for pitfalls. Collins also emphasizes the importance of taking risks using data to mitigate the downside, putting your money where your mouth is, making your resources matter, leveraging what you know, becoming a convener by making your mission bigger than yourself, investing in women to create Alpha, selling your vision, making time-appropriate asks, and recruiting allies. Finally, Collins encourages entrepreneurs to always bet on Black, as investing in Black and under-represented entrepreneurs is the surest, fastest way to create successful businesses and close the inequality gaps that have hampered and continue to hinder Black people and all women too.

We Don't Need Permission is a powerful and inspiring book that provides a roadmap for entrepreneurs to succeed in business, regardless of their background or circumstances. It is a must-read for anyone who is interested in creating a more inclusive and equitable society.

Weight: 220g
Dimension: 196 x 126 x 24 (mm)
ISBN-13: 9780552178648