Shulph Ink
Who Makes the Franchise?: Essays on Fandom and Wilderness Texts in Popular Media
Who Makes the Franchise?: Essays on Fandom and Wilderness Texts in Popular Media
💎 Earn 317 Points (£3.17) on this item.
YOU SAVE £1.56
- Condition: Brand new
- UK Delivery times: Usually arrives within 2 - 3 working days
- UK Shipping: Fee starts at £2.39. Subject to product weight & dimension
Bulk ordering. Want 15 or more copies? Get a personalised quote and bigger discounts. Learn more about bulk orders.
Couldn't load pickup availability
- More about Who Makes the Franchise?: Essays on Fandom and Wilderness Texts in Popular Media
Fans and billion-dollar franchises have become powerful agents in popular culture, creating fan-driven narratives as wilderness texts. This book examines how fans intervene in the production of mass media, analyzing the negotiations between fan desires for novelty and familiarity.
Format: Paperback / softback
Length: 277 pages
Publication date: 30 November 2022
Publisher: McFarland & Co Inc
Fans and the billion-dollar franchises in which they participate have emerged as formidable forces within popular culture, wielding significant influence. These franchises have provided platforms for fans to expand their horizons and exert their impact on the narratives they convey. In this captivating book, scholars delve into the realm of fan-driven narratives, recognizing them as wilderness texts. Fans utilize their platforms to create for themselves, while also engaging in meaningful communication with the franchises, thereby fostering innovation.
The essays compiled in this collection explore the intricate ways in which fans intervene in the creation of mass media. Scholars examine the delicate balance that franchises must strike between catering to fan desires for novelty and familiarity, a crucial factor in achieving both critical acclaim and commercial success. By employing diverse theoretical frameworks to analyze fan responses to various franchises, including Star Wars, Marvel, Godzilla, Firefly, The Terminator, Star Trek, DC, and The Muppets, these essays offer valuable insights into the ever-evolving dynamics between fandom and transmedia storytelling.
Through their passionate engagement and creative contributions, fans have become active participants in shaping the narratives that captivate audiences worldwide. The power of fandom lies in its ability to inspire, challenge, and redefine the boundaries of popular culture, leaving an indelible mark on the entertainment industry. This book serves as a testament to the profound impact that fans and their beloved franchises have on shaping the world we inhabit.
Weight: 156g
Dimension: 229 x 152 (mm)
ISBN-13: 9781476684154
This item can be found in:
UK and International shipping information
UK and International shipping information
UK Delivery and returns information:
- Delivery within 2 - 3 days when ordering in the UK.
- Shipping fee for UK customers from £2.39. Fully tracked shipping service available.
- Returns policy: Return within 30 days of receipt for full refund.
International deliveries:
Shulph Ink now ships to Australia, Belgium, Canada, France, Germany, Ireland, Italy, India, Luxembourg Saudi Arabia, Singapore, Spain, Netherlands, New Zealand, United Arab Emirates, United States of America.
- Delivery times: within 5 - 10 days for international orders.
- Shipping fee: charges vary for overseas orders. Only tracked services are available for most international orders. Some countries have untracked shipping options.
- Customs charges: If ordering to addresses outside the United Kingdom, you may or may not incur additional customs and duties fees during local delivery.
