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Why Populism?: Political Strategy from Ancient Greece to the Present

Why Populism?: Political Strategy from Ancient Greece to the Present

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  • More about Why Populism?: Political Strategy from Ancient Greece to the Present

Format: Paperback / softback
Length: 282 pages
Publication date: 03 July 2025
Publisher: Cambridge University Press

Accessibly and engagingly written, this book uses the conceptual toolkit of economics to show that populists are rational actors in search of the cheapest and fastest route to high office. As a strategy based on direct mass communication with voters, populism thrives when it is more cost-effective than its alternatives.

Weight: 434g
Dimension: 151 x 229 x 20 (mm)
ISBN-13: 9781009275309

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